Apple Sees Nothing Impossible With New iPhones

By Rex Crum
The Mercury News

WWR Article Summary (tl;dr) Among the features of the new Xs models are faster Face ID recognition technology, a portrait mode for the phones’ camera that allows for manual adjustment of a photo’s depth of field, and water resistance of 30 minutes in up to two meters of water.

The Mercury News

Apple might have started its annual September product event Wednesday with a video inspired by the “Mission: Impossible” movie franchise, but in setting a new bar for pricing its biggest generator of sales, Chief Executive Tim Cook & Co. are saying they think nothing is impossible when it comes to juicing demand for the iPhone.

Apple used the event at its Apple Park campus to show off three new versions of the iPhone X, and Cook wasted little time stating the company’s purpose.

“Today, we’re going to take iPhone X to the next level,” Cook said at the gathering held with Apple Park’s Steve Jobs Theater. “(It’s) by far the most advanced iPhone we have ever created.”

The focus of the event was the release of the iPhone Xs, the iPhone Xs Max and the iPhone Xr. All three models of the iPhone come with glass screens that cover the entire front of the phones. The iPhone Xs has a 5.8-inch diagonal screen, while the iPhone Xr screen measures 6.1 inches and the iPhone Xs Max comes with a 6 1/2-inch screen that is the largest yet for an iPhone.

Among the features of the new Xs models are faster Face ID recognition technology, a portrait mode for the phones’ camera that allows for manual adjustment of a photo’s depth of field, and water resistance of 30 minutes in up to two meters of water. The Xr has many of the same features of the Xs, but is water-resistant in up to one meter of water.

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