Entrepreneur Combines Travel, Family And Gelato

By Kurt Christian
Herald-Times, Bloomington, Ind.

WWR Article (tl;dr) In the 1970s, Naomi Posner spent her early 20s living in Ecuador, where ice cream and gelato were nearly impossible to find. So Posner went to the library and taught herself how to make ice cream. That experiment became the very beginnings of her now thriving gelato business

Herald-Times, Bloomington, Ind.

Since 2014, the vegan gelato and soft-serve business Naomi Posner created to fuel her wanderlust has traveled nearly as much as she has.

Posner has been an entrepreneur since the age of 6.

What was once selling stickers to neighborhood kids has evolved into a wholesale vegan gelato and soft serve dry mix business.

After seeing rapid growth in 2016, Mami’s Gelato expanded its product availability to 13 states and Bermuda, a long way from the business idea Posner had in Ecuador and refined in the family kitchen.

As a wholesale business, the Mami’s Gelato name has remained in the background, but that could soon change.

“We’re sort of riding the vegan wave,” said Posner, who is also the owner of Falafels Middle Eastern Grill. “When we first started, we said we’d do what works, but now, we’re getting pickier and learning as we go along.”

To Posner, travel has served as both the starting point and end goal for the business.

In the 1970s, Posner spent her early 20s living in Ecuador, where ice cream and gelato were nearly impossible to find.

So Posner went to the library and taught herself how to make ice cream. The story’s beginning is characteristic of Posner, according to her daughter and the brand’s photographer, Natasha Komoda. She’s a problem solver, Komoda said, and once Posner finds a solution, she’s driven to share it.

“I just had this natural knack for entrepreneurship,” Posner said, and she has about five business ideas she can’t stop thinking about. “What I can’t help doing is starting and running businesses.”

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