Fashion, Lifestyle Site Epic Sky Promotes Teen Girl’s ‘Epic Self’

By Adrian Rodriguez
The Marin Independent Journal, Novato, Calif.

WWR Article Summary (tl;dr) “Epic Sky” is not just about female business ownership.  For founder Antje Worring, the online fashion store featuring clothing, jewelry and accessories is all about empowering women.  Young women specifically, who participate in the “Epic Sky” community by doing everything from designing jewelry, to writing to taking photographs.

The Marin Independent Journal, Novato, Calif.

Antje Worring has classy taste and a teen budget.

That’s part of the reason the 17-year-old from Marin City started her own swimsuit brand, Karma Bikinis.

“I was always looking for nice, expensive swimwear because those were the only unique bikinis I could find,” she said. She concluded that, “the only way to look cute at the beach was to make them myself.”

Worring now creates swimwear for young women, but has also launched a special line through a new Sausalito-based company Epic Sky, an online fashion store featuring clothing, jewelry and accessories designed by teens for tween girls.

“We have two separate bikinis modified to be appropriate for the tween girl, designed so she could feel confident wearing it,” she said.

Really, that is what Epic Sky is all about — empowerment and confidence for young girls, said Monika Rose, co-founder and CEO. The company, which launched Wednesday, also serves as a platform for teen writers, photographers and artists who are a mix of budding journalists and feminists who offer a young woman’s voice for the Generation Z girl.

“If you look at the media, it’s all about celebrity dating and exterior beauty,” Rose said. “It sends a message that if you’re not ‘perfect’ — to their standards — then you’re not valued. We are here to show girls that they have more to offer, and there is opportunity beyond what the media is telling them.”

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