Home Sharing Is Caring – And Simpler

By Deepthi Nair
Khaleej Times, Dubai, United Arab Emirates

WWR Article Summary (tl;dr) Anna Skigin is the founder of an Airbnb management company in Dubai that maximizes returns for owners by renting out their properties short term via platforms such as Airbnb and Booking.com.

DUBAI

It was during a trip to Dubai in early-2017 that Anna Skigin realized there was a business opportunity waiting to be tapped.

Although the Department of Tourism and Commerce Marketing had legalized Airbnb and holiday homes in Dubai in 2016, the concept of sharing economy had not really taken off in the city and the wider region.

“No one really knew the rules or how to get started. For those who knew, it seemed like a major hassle to get licensed and manage guests, cleaning and maintenance. This seemed like a massive opportunity — to facilitate the whole process and help people earn more money from their properties,” recalls Anna. This led her to establish Frank Porter, an Airbnb management company in Dubai that maximizes returns for the owners by renting out properties short term via platforms such as Airbnb and Booking.com.

“I have always loved the idea of the sharing economy. I have travelled all over the world and haven’t booked a hotel in ages — always preferring the local vibe of an Airbnb. I grew up in Canada and lived and worked in London and Geneva, where renting out your home is easy and much more common,” says the founder and CEO of Frank Porter.

Once the firm takes on a property for management, it takes care of everything from licensing, styling, professional photography, listing, pricing, marketing, guest communication, check-in/check-out to cleaning/maintenance and paying the tourism taxes.

“Short-term renting gives owners full flexibility with their properties — use it when you want, make money off it when you want and sell it when you want. This is what the sharing economy is all about — freedom and flexibility — and finally this has landed in the UAE. If you don’t want the hassle of doing it yourself, our company can guide you through it. We understand guest needs and are able to maximise the revenue potential of the properties we manage,” Anna adds.

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