She Leads A Venture Capital Firm With A Difference

By Muhammad Riaz Usman
Khaleej Times, Dubai, United Arab Emirates

WWR Article Summary (tl;dr) Andreea Danila, founder of “Millennial Capital” urges young entrepreneurs to dream big, work hard and focus on developing a great business model — she says funding will follow.

DUBAI

With a habit of thinking out of the box and experience of over a decade in fundraising and investment, it was quite natural for Andreea Danila to come up with the idea of Millennial Capital.

“I founded Millennial Capital in early 2016 with the aim to deliver an out-of-the-box solution to the existing private equity and asset management approach in the region,” says Andreea, founder and managing director of Millennial Capital.

Millennial Capital is the first specialist consumer-focused venture management firm in the region which promotes the partnership model targeting international brands looking to enter the GCC.

“My vision was to develop a solution for the traditional asset management and investment approach promoted by various firms in the local market by creating a corporate culture of entrepreneurship and empowering young people or millennials,” Andreea explains.

“We started as a consultancy firm advising companies in terms of market entry strategies, M&A and other advisory services with a small team of interns. In less than two years, we have grown to 25 full-time employees, a portfolio of three operating companies, including a partnership with the world’s largest cosmetics franchise, oBoticario, among other exciting developments which we are preparing to launch by the beginning of 2019.”

Heading a female-run venture capital firm, Andreea says she is making a difference in terms of providing job opportunities to people below 35 years, especially women.

“Today in our organization, female professionals represent 65 percent of the total workforce. When we benchmark ourselves to other groups in the UAE and GCC, we understand that utilizing such a talented and young workforce will enable us to not only be more competitive in terms of skill set and diversity but also create a positive impact for the local communities,” she elaborates.

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