Sisterhood Of Women-Run Businesses Leads A Revival In Syracuse

By Katrina Tulloch
Syracuse Media Group, N.Y.

WWR Article Summary (tl;dr) The rapid-fire openings of businesses on S. Warren Street in Syracuse have jumpstarted foot traffic on that side of downtown. Kathie Morris, owner of The Changing Room, calls it “W.O.W.” or the Women of Warren. The street is now a hub for foodies and shoppers, thanks to a sisterhood of lady bosses who support each other and send customers to each other’s storefronts.

Syracuse Media Group, N.Y.

Five years ago, South Warren Street in downtown Syracuse could’ve been a portal to a ghost town. Empty storefronts and busted parking meters lined the sidewalks.

Now it’s bustling, even in the dead of winter.

Major residential and hospitality additions (Merchants Commons, Icon Tower, Marriott Syracuse Downtown) brought residents and visitors to the street. But what keeps them there? A flurry of businesses owned by women entrepreneurs have opened in the last five years, transforming the once quiet area of city.

These women aren’t blazing a trail for female business owners downtown, or even on South Warren Street. Plenty of women-run companies in Armory and Hanover Squares have existed in the past. Jini Cerio has been running Markowitz Florist (212 S. Warren St.) for decades.

However, the rapid-fire openings of these businesses have jumpstarted the foot traffic on this side of downtown. Kathie Morris, owner of The Changing Room, calls it “W.O.W.” or the Women of Warren. The street now is a hub for foodies and shoppers, thanks to a sisterhood of lady bosses who support each other and send customers to each other’s storefronts.

Kathie Morris — The Changing Room
425 S. Warren St.
Kathie Morris opened The Changing Room in February 2012, selling vintage-inspired clothing and accessories. At that time, she remembers South Warren Street was a much lonelier, emptier slice of downtown.

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