By Dan Nielsen
The Record-Eagle, Traverse City, Mich.
WWR Article Summary (tl;dr) At “Precious Moments HD Ultrasound Studio” the whole family can participate in checking out the images of an unborn child. The imaging room includes a sectional sofa that surrounds a carpeted area suitable for young children. Live imagery can be projected on a wall so everyone can see the ultrasound image of the baby.
Traverse City native Jessica Thorne expects her fourth child to arrive in October, but she’ll already have a picture of the youngster long before then.
Thorne last week opened Precious Moments HD Ultrasound Studio, a company that sells elective, non-diagnostic ultrasound images to expectant mothers.
“Seeing it can feel very surreal. It can feel quite miraculous,” she said. “They get to see the baby in 3D or 4D.”
4D is Thorne’s term for three-dimensional video.
Thorne, 30, has used similar services to capture images of each of her first three children, who were born elsewhere during her husband’s 9 1/2 years of service in the Marine Corps. But when the family moved to Traverse City, Thorne discovered that such a business service was not available locally.
So she took out a loan, hired two people and launched Precious Moments HD Ultrasound Studio on July 3.
“I’ve done some side businesses,” she said. “Nothing like this, no brick-and-mortar.”
Her grandfather was an entrepreneur. He owned Ken’s Pick Up Service.
Thorne is confident enough local parents-to-be will want to see and preserve images of their unborn children to keep her in business.
Imaging sessions last from 10 to 20 minutes and are priced from $65 to $155.
The whole family can participate, Thorne said. The imaging room includes a sectional sofa that surrounds a carpeted area suitable for young children. Live imagery can be projected on a wall so everyone can see the ultrasound image of the unborn child.