Why Is ‘This Is Us’ So Popular? The Answer Is Simple

By Rick Bentley
The Fresno Bee

WWR Article Summary (tl;dr) Viewers of the hit NBC drama ‘This Is Us’ have embraced the show for its entertainment elements but also for a connection that goes much deeper.


Compared to other TV shows, the grammatically challenged “This is Us” should not be a hit.

In a landscape cluttered with network, cable and streaming series that feature flying dragons, killer zombies, graphic nudity, massively staged period pieces and glitzy gimmicks from time travel to super powers, the NBC series has captivated viewers with simple stories of three siblings told through different points in their lives.

“This Is Us” has defied the odds simply by taking beautiful writing and mixing it with superb acting to create a show that is warm, wonderful and a winning family drama.

NBC Entertainment President Jennifer Salke calls “”This Is Us’ “as good as anything we’ve ever had.” And this is on a network that gave viewers “Friends,” “Cheers,” “The West Wing,” “The Cosby Show” and “ER.” Salke is so impressed with the series, she’s ordered two more seasons.

“This Is Us” follows events in the lives of the Pearson family. Kate, the character played by Chrissy Metz, is dealing with the physical and emotional pain that comes with obesity, while Kevin (Justin Hartley) is struggling to be taken seriously in a world where he’s only been judged on his looks. Sterling K. Brown’s character, the adopted brother Randall, is battling his own issues while connecting with his biological father, who is battling terminal cancer.

Because the series looks at the life of the siblings over the years, even the parents, played by Milo Vertimiglia and Mandy Moore, go from the financial struggles of young couples to dealing with cracks in their marriage. They try to be the best parents they can be while raising three children with different needs.

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