MARKETING

Next Generation: Katie Krawczyk, Founder Of Rapidly Growing 19 IDEAS Agency

By Samantha Christmann
The Buffalo News, N.Y.

WWR Article Summary (tl;dr) Katie Krawczyk started marketing and communications agency “19 IDEAS” as a one-woman operation in 2011. Since then, 19 IDEAS has grown into a 17-person, full-service agency.

The Buffalo News, N.Y.

The next generation of behind-the-scenes movers and shakers is rising up with fresh passion, bounding energy and unbridled drive — without them, the “new Buffalo” wouldn’t have begun to take hold.

Whether they’re shepherding along the Queen City’s entrepreneurs, reimagining what it means to be a full-service marketing agency or coming up with creative ways to match superstar workers with the companies that need and deserve them, the next generation of leaders in their fields is coming up fast.

Here is a look at one such standout

—-Katie Krawczyk started marketing and communications agency 19 IDEAS as a one-woman operation in 2011.

Since then, 19 IDEAS has grown into a 17-person, full-service agency that offers marketing, public relations and design, as well as web and software development. Its funky offices, complete with ping pong tables, exposed brick and a graffiti mural, are located in the Essex Art Center in a burgeoning historic district on Buffalo’s West Side.

The young, vibrant company is coming up fast behind the long-established marketing firms in Buffalo and has handled such clients as 43North, the Buffalo Niagara Medical Campus, the University at Buffalo, Hodgson Russ and North American Breweries. It doubled in size and revenue every year during its first five years.

In addition to Buffalo, Krawczyk has worked in marketing, communication and public relations in South Korea, New York City and Washington, D.C. She sits on the board at the Richardson Center Corp. and the Eric Wood Fund.

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