MARKETING
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739Is Your Brand Male Or Female?
By Alexia Elejalde-Ruiz Chicago Tribune. Shortly after Jenny Niemann launched her office furniture dealership last year, a branding consultant asked her a...
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500For Small Businesses Using Social Media, It’s Best To Have Policies In Place
By Ann Marie van den Hurk Lexington Herald-Leader. As social media becomes more and more integrated into everyday business communications, the question...
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488Tech Startups Take To Medium To Manage Image, Issue Apologies
By Marissa Lang San Francisco Chronicle. There’s a formula to startup screwups that seems to go like this: make a mistake, wait...
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487
The Results Are In: Social Media Are Campaigners’ Can’t-Be-Without Tools
By Andrea Chang and Samantha Masunaga Los Angeles Times. Donald Trump, as expected, stole the show at Thursday’s Republican presidential debate. Less...
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498Snapchat Can Benefit Small Businesses In Large Ways
By Ann Marie van den Hurk Lexington Herald-Leader. Is your business interested in connecting with young people? Snapchat could be the social...
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400Facebook Forces Some Small Businesses To Shift Their Social Media Game Plan
By Queenie Wong San Jose Mercury News. SAN JOSE, Calif. Chrystal Bougon remembers the days when customers walked through the door of...