Khaleej Times, Dubai, United Arab Emirates
WWR Article Summary (tl;dr) ‘Insta Hub’ — is a platform for female entrepreneurs in the UAE who own e-businesses. The platform helps women market their products and services and connect with each other through events and online partnerships.
DUBAI
Dubai Women Establishment (DWE) is set to host, in collaboration with the Department of Economic Development (DED), ‘Insta Hub — a platform for women e-Traders’, as the first of various initiatives and projects which the two parties plan to launch over the coming months.
The event is being held in line with a partnership agreement signed by DWE and DED to support e-Trader licence-holders at Dubai Ladies Club in Jumeirah, from March 19 to 20.
‘Insta Hub — a platform for women e-Traders’ has been organized to help UAE and GCC female nationals who own e-businesses in marketing their products and services and reaching a larger range of consumers inside and outside of the country, through the e-Traders licenses issued by DED to conduct business activities on social networking sites.
The event will feature workshops conducted by experts and specialists from DED who will deliver complimentary consultations, as well as talks by successful UAE e-business owners, and provide attendees with an opportunity to network with fellow entrepreneurs. The event will also include an exhibition to showcase a range of products from entrepreneurs across the UAE.
The ‘Insta Hub’ event is part of a partnership agreement signed between Dubai Women Establishment with the Department of Economic Development (DED) to register 36 e-Trader licenses free-of-charge to UAE and GCC women who have established businesses on social networking sites.
DWE supports female DED e-Trader license holders by sharing details about their events with DWE’s database and Dubai Ladies Club members, and promoting them via the Establishment’s social media channels. DWE also provides the women e-Traders with a 30 percent discount on annual membership and services provided by Dubai Ladies Club and the ‘Al Asalla Spa’, and organizes exhibitions for their products and services at the Club’s premises.
The agreement was signed by Shamsa Saleh, CEO of Dubai Women Establishment, and Omar Khalifa, deputy CEO of Commercial Compliance & Consumer Protection (CCCP) sector in DED. The ceremony was also attended by Lamia Abdulaziz Khan, Director of Dubai Ladies Club, Sultana Saif, Corporate Director of Development and Research at DWE and Maitha Shuaib, director of the corporate communications department at DWE, alongside DED representatives.
Omar Khalifa, said: “We are delighted to partner with Dubai Women Establishment to bring together leading businesswomen in the UAE, and create more opportunities for doing business on social networking sites.”
He added: “The Department of Economic Development is promoting further economic activity in Dubai by creating partnerships with government and private sectors. Our partnership with Dubai Women Establishment will add value to traders across social media channels. We will also enable social media entrepreneurs to participate in exhibitions held in the UAE, and open new channels for them in co-operation with major retail outlets.” —
