By Lindsey Adkison
The Brunswick News, Ga.
WWR Article Summary (tl;dr) The “Moxie Craft Festival” is the brain child of Georgia embroidery artist, Jenny Van’t Land. The event offers space for dozens of artisans to showcase their merchandise ahead of the holiday season.
The Brunswick News, Ga.
Sarah Pittenger has always loved the idea of using something old to create something new.
In fact, that’s how she started her business, Lady Hanover Press.
A graphic designer by profession, Pittenger discovered an old letterpress machine and began to craft her own cards with a refurbished printing machine.
“This letterpress machine is a new tool for me. Rather than create designs on the computer, I’m creating everything using refurbished or used parts,” she said.
“I have always had a love for paper ephemera and stationary design. I’ve done high-end custom wedding invitations continuously over the last decade and now I’m expanding what I can create.”
Of course, getting word out about what she does and marketing her merchandise is always a bit of a challenge. And in order to spread the word about her products, Pittenger is often on the lookout for craft-centric events in order to market her wares.
One of those events was the Brunswick-based Moxie Craft Festival, the brain child of local embroidery artist, Jenny Van’t Land. The event, housed at Old City Hall, offers space for dozens of artisans to showcase their merchandise ahead of the holiday season. It’s a rare opportunity for area crafters and one Pittenger wanted to take part in.
“I heard about the Moxie Craft Fest from a poster and by attending the last event, which was so eclectic and interesting.
There was visual eye candy everywhere. I was inspired by all the vendors and I really wanted to be a part of what Jenny Van’t Land has created. Luckily, I was chosen to participate for this next holiday market,” she said.
The event, scheduled from 10 a.
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m. to 5 p.m. Nov. 12, will feature more than 30 vendors.
And with a little more than a week away, Pittenger is assembling her inventory.
But even though she’s busy, she is equally excited to be a part of the group.
“The Moxie Craft Fest is so helpful because it has drawn together a talented group of artists for a great networking opportunity. I think it’s a fantastic event for Brunswick to get people downtown and supporting small businesses.
It’s made me feel like a part of the art community here. One reason I felt so comfortable moving across country were the people here who have been so welcoming and kind since day one,” she said.
For her part, Jenny Van’t Land was only too happy to extend Pittenger an invitation. She is also relatively new to the area and understands the importance of making connections — both business and social. In fact, that’s how the Moxie Craft Fest began
“I got connected with a girl named Sarah Alread who is a graphic designer, and we decided to go for it . That’s how Moxie Craft Fest was born. Unfortunately Sarah can’t be a part of it anymore due to her out of town work schedule, but I decided to forage ahead on my own, and this upcoming market will be our third event,” Land said.
While she loves seeing all of the hip artists and crafts people come together to sell their items, the event extends beyond just that. She says it is also a unique chance for like-minded, creatives to meet and connect.
“It’s a great way for not only the artists to network and connect, but also for our local patrons to meet and see what kinds of awesome things are being made right here in the Golden Isles,” Land said.
“And we all know that supporting local businesses is good for everyone.”
