Personal Coaches Help Guide Professionals In Career Decisions

By Lorelei Stevens
Cape Cod Times, Hyannis, Mass.

WWR Article Summary (tl;dr) Helen Kosinski, a professional coach, says a lot of small business owners have no one to bounce ideas off of and that is where her services come in. As the principal of “Better Than Ever Coaching”, she says she works with clients to identify problems that need fixing and then helps them make changes.


Standing at a Nickerson State Park trailhead on a recent Saturday morning, Helen Kosinski gave a group of four working women what these days may be the ultimate gift.

“Take your time,” she said, directing them to stagger their starts down the path to give each other space. “We’re not in any hurry.”

As the principal of Better Than Ever Coaching, Brewster resident Kosinski knows how difficult it is for professionals to catch their breath and let go of the demands of the moment.

Through half-day retreats such as this one, called “Cool, Calm and Collected,” roundtable discussions, workshops, online courses and one-on-one coaching sessions, she guides small business owners and others with the goal of achieving her motto: “More time. More focus. More success.”

There are distinct differences between consultants, therapists and small business coaches, said Kosinski, who is professionally certified through the International Coach Federation.

Basically, she said, a consultant comes in and tells you how to solve a problem, while a therapist often takes you into your past to “fix” something within you.

“A coach meets you right where you are and forms a partnership,” Kosinski said. “We work together to find out where you want to move forward, identify problems you want to fix and then discuss how to make a change.”

To explain how this works, Kosinski described what she called a “theme” she has observed among a half-dozen small business-owner clients in the service industries here on the Cape.

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