By Dwain Walden
The Moultrie Observer, Ga.
WWR Article Summary (tl;dr) SCORE (Service Corporation of Retired Executives) offers advice for those thinking about going into business or anyone who might be expanding or moving a business. This fall, a Score chapter in Georgia is focusing on e-commerce…how to analyze the competition and win.
In the past decade retail sales have come into a competitive arena that some might describe as “marketing on steroids.”
Recent national reports show that brick and mortar stores are taking a hit from greatly increased online sales — not a new tangent entirely, but one that seemingly is now in high gear.
So with the beginning of a fall workshop series for the Moultrie SCORE project, the Aug. 29 session is titled “Attitudes, Actions: Analyzing the Competition to Win in the Amazon Atmosphere.”
Research shows that many people who go into business for themselves simply don’t have a business plan that analyzes and factors all the ups and downs they might encounter. As a result, many of them fail the first year.
Bob Montgomery, a retired banker, heads up the SCORE project for Moultrie. The workshops average 15 to 20 would-be entrepreneurs each session, coming in from around the South Georgia area. And some 13 mentors are trained to assist in this endeavor.
On Sept. 26, the session will key on planning and strategies. On Oct. 24 the group will study marketing best practices, and on Nov. 28, the topic will be finance and funding.
“We’ve already got 10 people signed up for the first workshop and we’ve got a couple of weeks to go. We expect around 20 to attend.”