How Amazon Delivers Holiday Gifts From The Buy Button To Your Door: Go Inside A Fulfillment Center

By Maria Halkias and Melissa Repko
The Dallas Morning News

WWR Article Summary (tl;dr) Amazon orders are being filled every minute, every hour, every day at 185 fulfillment and sorting centers across 30 states.


A couple of weeks before Christmas, the inside of an Amazon Robotics fulfillment center near Dallas-Fort Worth International Airport looks more industrial than anything having to do with holiday shopping.

As Amazon customers hit the “buy” button over and over again, workers, scanners and robots are set in motion across the sprawling 1-million-square-foot facility in a real-time display of software engineering.

It’s clear why the whole place takes two 15-minute breaks and a 30-minute lunch at the same time. Everything moves in synchrony.

The newest of Amazon’s local fulfillment centers, located in Coppell on airport property on West Bethel Road, is one giant assembly line operated by 2,000 full-time employees. They work 10 or 12 hours a day, four days a week. Three different day shifts and two night shifts keep the center operating 24/7.

In the weeks leading up to Christmas, the fulfillment center’s lobby is decorated with twinkle lights, red and white balloons, an inflatable snowman and a Christmas tree made with garlands and, of course, Amazon boxes.

The traditional box men at the entrance of every fulfillment center are dressed up for the season like toy soldiers.

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