The Morning Call
WWR Article Summary (tl;dr) Two Women in business from Pennsylvania have launched a Maternity-Care business that focuses on the needs of the mother after giving birth.
Years ago, many women delivered their babies at home, with a support system before, during and after the birth that included mothers, relatives and perhaps older siblings.
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Maurie Schneider argues that mothers today still need that kind of emotional and familial care in addition to modern obstetric and gynecological services.
So Schneider and her partner, Melinda Schneck of Slatington, recently gave birth to a business called Lehigh Valley Doulas LLC.
A doula is a woman trained and experienced in childbirth who can provide support leading up to a birth, during a birth and the aftercare. It includes everything from feeding a newborn to providing postpartum support for a new mother.
Schneck already was working as a doula under the name Itty Bitty Birth Services. When Schneider joined as a partner, they rebranded the business as Lehigh Valley Doulas.
Services include assisting after childbirth from pregnancy to postpartum, with six weeks running $950, said Schneider, who lives in Allentown.
The company also offers hourly postpartum services, placenta encapsulation and childbirth education.
Info: Lehigh Valley Doulas at 484-800-1631, or email email@example.com. Website: lvdoulas.com.