NEWS

Working Woman Report News Brief (3/14/14)

IN CELEBRATION WOMEN’S HISTORY MONTH DDB ONE OF THE WORLD’S LARGEST ADVERTISING FIRMS HAS LAUNCHED THE “EMPOWER,” WEBSITE FEATURING PHOTOS OF REAL WOMEN FROM ACROSS THE COMPANY TALKING ABOUT WHAT EMPOWERS THEM. THE “EMPOWER” WEBSITE, WAS INSPIRED BY THE RECENT MOVEMENT TO PORTRAY REAL WOMEN IN THE MEDIA.

SPEAKING OF REAL WOMEN, A NEW YORK ENTREPRENEUR IS LAUNCHING A COMPANY DEDICATED TO ELEVATING LIVES AND INSPIRING MINDS. ELIMINDI WAS CREATED BY CHRISTY BUESO AND FEATURES EXCLUSIVE APPAREL, IN AN INCLUSIVE SIZE RANGE. THE COMPANY DONATES 5% OF ALL SALES TO CHARITY. RIGHT NOW, IT’S SPONSORING AN ART PROJECT WITH CITY WITHOUT WALLS, AN EMERGING ARTIST STUDIO IN NEWARK, NEW JERSEY.

AND FINALLY, THE LEGO MOVIE MAY BE THE DARLING AT THE BOX OFFICE BUT THERE’S A GROWING BACKLASH AGAINST THE COMPANY AND ITS ATTEMPT TO ATTRACT MORE GIRLS. SOME ARE UPSET THAT LEGO CREATED ITS’ FRIENDS LINE OF BRICKS WHICH TEND TO BE PINK, PURPLE AND IN SOFT PASTELS. SOME INSIST THE PRINCESS COLORS SEPARATE KIDS BY GENDER AND SENDS THE WRONG MESSAGE TO GIRLS. FOR MORE ON THESE STORIES AND MUCH MORE SIMPLY HEAD TO OUR WEBSITE www.workingwomanreport.com

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