Startup Scaleup Gives Inspiration, Advice To Entrepreneurs

By Julie Washington
The Plain Dealer, Cleveland

WWR Article Summary (tl;dr) Dozens of entrepreneurs packed the day-long “Startup Scaleup” event in Cleveland. With panels titled “Mastering the Side Hustle” to “Silicon Valley Money, Midwest Zip Code”, business owners exchanged ideas on ways to launch and succeed.


News anchor Tiffani Tucker spends her work days at the WOIO Channel 19 television studio, and her off hours whipping up treats for her side business, Have a Slice Cakes.

“My hobby is my passion, something I love,” said Tucker, who moderated a panel called entitled “Mastering the Side Hustle” at Startup Scaleup, a networking event for entrepreneurs held Tuesday. To prove her dual talents, Tucker served samples of her chocolate and lemon cake to the audience after the panel.

She was among the dozens of entrepreneurs who shared insights and advice during the day-long Startup Scaleup, organized by JumpStart. The event’s breakout sessions were spread among 12 venues throughout Cleveland’s Gordon Square Arts District, including theaters and restaurants.

Former Yelp and executive Rob Krolik and Silicon Valley entrepreneur Alex Bard were among the speakers appearing at the event, which presented more than 35 workshops, panel discussions and networking opportunities.

Event-goers filled Gordon Square’s sidewalks as they searched for panels, pausing to buy pastries at Gypsy Bean and Baking Company’ sidewalk booth and having impromptu meetings while waiting to cross Detroit Avenue. About 1,300 participants were expected at Startup Scaleup.

Inside Cleveland Public Theatre, “Mastering the Side Hustle” presented advice about getting a side business off the ground while working a full-time job.

“Don’t listen to people who say you’re crazy,” said Robin Doerschuk, who got the idea to start the Women’s Leadership Conference of Northeast Ohio while pregnant with her second child.

“When people say I can’t do something, that fuels my fire,” said Doerschuk, who also works at a staffing firm.

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